WEB PRESENCE-GUIDANCE
Does your company need advice and guidance about your web presence ?
Objectives
1. Analyze the web presence of the organization
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Analyze the scores of each platform
2. Identify, with the organization, the overall objectives in the short and long term
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Ex: address a lack of people, increase sales outside the summer season, develop new products, etc.
3. Identify priorities for the company's web presence
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In connection with the analysis and objectives of the organization
4. Develop a web strategy
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Identify platforms to prioritize
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Identify what similar organizations are doing
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Identify the type of content
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·Draw up a calendar
5. 101 course on web platforms
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Give good practices and tips to the organization
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Ex: How to optimize your Facebook page, how to organize a contest, how to create a commitment around a publication, etc.